Why Your Amazon Data Needs Conative
Amazon Seller Central gives you sales reports and basic restock suggestions. Conative layers AI-powered demand forecasting, cross-channel inventory intelligence, and marketing attribution on top, so your Amazon data stops sitting in a silo and starts driving smarter decisions across your entire business.
Stop reacting to stockouts and storage fees, and start planning ahead with confidence, connecting what sells on Amazon to what you buy, promote, and stock across every channel.
What You Can Do with Conative + Amazon Seller Central
Forecast Amazon Demand with Precision
Replace Seller Central's short-term restock estimates with deep learning forecasts that factor in seasonality, year-over-year trends, and promotional impact. Plan weeks and months ahead instead of days.


Unify Multichannel Inventory in One Dashboard
See Amazon FBA and FBM stock alongside your Shopify, Magento, or Netsuite inventory in a single real-time view. No more toggling between dashboards to understand your full inventory picture.
Connect Amazon Ad Spend to Product Performance
See exactly which Amazon Sponsored Products and campaigns drive real revenue. Conative links your advertising data to SKU-level inventory performance so you can allocate budget to what actually moves.


Automate Reorder Decisions and Reduce FBA Fees
Get AI-powered reorder recommendations that account for Amazon lead times, FBA capacity limits, and seasonal spikes. Reduce excess inventory fees and keep your IPI score healthy.
Data We Sync and Solutions We Activate
What Data Conative Syncs from Amazon Seller Central
- Order and sales data: Units sold, revenue, order frequency, and refund rates by SKU and time period
- Inventory levels: Real-time FBA and FBM stock quantities, inbound shipments, and days of cover
- Product catalog: ASINs, SKU mappings, pricing, category data, and listing status
- Advertising performance: Sponsored Products spend, impressions, clicks, ACoS, and campaign-level ROAS
- Fulfillment metrics: Sell-through rate, inventory age, stranded inventory, and IPI score indicators
Solutions Unlocked by This Integration
- AI demand forecasting: Deep learning models trained on your Amazon sales history, seasonality patterns, and promotional events to predict demand weeks and months ahead.
- Inventory planning and PO automation: Automated reorder recommendations with lead time awareness, safety stock calculations, and purchase order creation across Amazon and your other channels.
- Marketing budget allocation: Connect Amazon Advertising spend to real product-level revenue so you know which campaigns to scale and where to cut.
- Overstock and markdown analysis: Identify slow-moving Amazon inventory early. Get recommendations on when to run promotions, adjust pricing, or create removal orders before storage fees pile up.
- Cross-channel alerts and reporting: Automated reports and real-time alerts when Amazon stock hits reorder points, sell-through rates shift, or ad performance changes meaningfully.


